Posts Tagged ‘women’

Ad parody: Women alone eating salad

Ok, it’s off topic, but I find it very parodic of the faux emotions we are used to from crappy advertising stock photography. It’s hard to bear just looking at one key visual like this, but lined up like this, the parody of how we try to evoke emotion about low interest products becomes quickly evident. See the whole thing here:

salad-woman-2 Ad parody: Women alone eating saladsalad-woman-5 Ad parody: Women alone eating salad

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04

01 2011

World Women’s Day Historical Photography

Check out these photographic records of the heroines of the burgeoning women’s movement on indicommons.

3334194614_818fa45db0_m World Womens Day Historical Photography3065184717_d2e16cccd5_m World Womens Day Historical Photography

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09

03 2010

Chicks rule the web?

Who doesn’t like infographics like this? Women more into social? Makes sense. But it does NOT say much about what women/men do differently only or how many followers they have.

chicksrule_550 Chicks rule the web?

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10

10 2009

A beautiful act

Check out operation beautiful where Caitlin talks about encouraging positive body image in women through ending what she calls Fat Talk.

operation-beautiful A beautiful act

Inspiring, and it gives me a lot of ideas for how marketers could be helping women spread the positive word.

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24

06 2009

Human handbag behavior and the gender wars

I’ve seen a lot of young men wearing bags these days. And I’ve been told men’s bags are finally popular. Well, I seem to have missed a fashion trend. Once again.

 Human handbag behavior and the gender wars

Men used to wear bags in the 80s, too. But then, their bags were handbags which tended to be smaller and the clip was around men’s wrists.

Women and men were more equal in the 80s, at least as far as bag size is concerned: women’s bags tended to be smaller, too. While men wore it as practical extension of their pant pockets, women used it as decoration, going well with the teased out hair and generally they were made to be worn rather than carried.

Today this is different. Women’s bags have gotten bigger. Maybe it’s just that there is more stuff to carry, including all the new electronic gizmos women now tend to carry around.

Here’s a tongue-in-cheek interpretation of these gender-specific  Human handbag behavior and the gender warschanges in wearing a bag:

1) Female Empowerment: Today’s women not only have the ability to easily carry everything with them wherever they go. They tend to do so by carrying the bags in their elbows, which makes them look like they are flexing their muscles, a true visual cue for men that they are emancipated and powerful (see photo above).

2) Masculinity shift: Men, put under pressure by emancipated women, now have to take a step forward, or actually backward to cowboy times: their bags look like gun holsters – just to avoid being emasculated … ;-)

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30

09 2008