Caribou Coffee built transit shelters in Minneapolis that look like ovens and function as commuter warmers - highlighting their new “Hot ‘n Wholesome” menu items.
Great execution for the winter!
Via AdRants - work by Colle+McVoy
Wonderful tongue-in-cheek execution of the classic video case study format, by Toronto’s john st.
Silly, but pitch-perfect.
Via: davaidavai.com
We just stumbled across an interesting site - SeriouslySorry.com - allows you to either submit your confession to whatever is eating at you, or alternately to sit in judgement of site submissions and accept or deny the apology.
I like the way the platform appeals to two such different audiences - those needing to confess (semi- or completely anonymously) and those who want to forgive or condemn.
Via Thrillist
Delicious. Check them all out at alphadesigner.com. This one is Europe according to Germany.
Via PR Daily Europe
Not made for running. (And maybe Not Safe For Work - but pretty funny).
And here’s a link to their other video that is getting some complaints due to its … - well - … ’subject matter’.
I’m loving the video responses from the Old Spice guy. You can take a look at the commercials here but the one below is actually a response to a tweeted request - a guy asked the brand icon to help him propose to his girlfriend.
The Old Spice Guy answers tweets to the Brand’s Twitter account with custom videos - a nice use of engaging media for entertaining and extending your brand. And it helps that media outlets are LOVING this campaign.
Check out all his custom videos here.
Via Mashable
