Author Archive
LEGO’s Strategy Behind Connecting Their Amazing Network of Fans
This is a great video from Jake McKee (formally LEGO’s Global Community Relations Specialist) discussing how LEGO found, supported and incubated their biggest fans from around the world to help pull the company out of a pretty dark time to be back on top of the world, lead in part, by a strong social media strategy.
Diving into LEGO’s Strategy Behind Connecting Their Amazing Network of Fans — presented by Jake McKee from GasPedal on Vimeo.
16
06 2010
60 pianos
60 pianos to be placed in parks and public spaces around NYC for anyone to play. Cool idea from http://singforhope.org/
15
06 2010
Digital rebirth of WIRED Magazine
(cool! new chevy ad with the new camaro)
WIRED Magazine Creative Director Scott Dadich provide a sneak peak at a digital rebirth of WIRED built to run across a variety of devices.
see the full video here
24
02 2010
Skittles 2.0
23
02 2010
Embrace Life: A new online ad with a twist
22
02 2010
insideyoursearch
16
02 2010
TAT
Augmented ID is a TAT concept that visualizes the digital identities of people you meet in real life. With a mobile device and face recognition software from Polar Rose, Augmented ID enables you to discover selected information about people around you. All users control their own augmented appearance, by selecting the content and social network links they want show to others. Modifying your augmented ID is easier than fixing your hair in real life and, of course, TAT Cascades will make sure you look great!
(via missmoss)



