Leo Burnett - Cultural Fuel

Talk about selling to a narrow target audience. This music mixer appliance lets you mix the songs of 2 iPhones. I know a lot of people who have two cellphones. But I don’t know anyone who has two iPhones. Maybe the hope is that DJs will get a second iPhone to be more mobile going to gigs and so they can leave their rig at home?

Via Thomas Junk

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