Leo Burnett - Cultural Fuel

This is the 2nd time I noticed that argumented reality has been applied to a commercial website. It still gives a half baked impression as it is right now; you have to download special software to be able to use it. The look… well last time I saw comparable stuff was back in the nineties on my PS1. I still think this technology got a lot to offer cause it allows to interact with the user in a direct and intuitive way. Let’s see what comes next..

Tweet This Post